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Marketing of Grilld Restaurants in Australia Research Proposal

Essays on Marketing of Grilld Restaurants in Australia Research Proposal The paper "Marketing of Grill’d Restaurants in Australia" is an excellent example of a research proposal on marketing. Since its inception in 2004 in Australia, Grill’d restaurant has gained acceptability within the community and customers. Many outlets have been put up to cater to the surging number of customers. Grill’d a restaurant is a unique brand that focuses on quality food and service in appealing to customers. Burgers from Grill’d restaurants have been praised for being healthy and fresh. Provision quality service appeals to many customers in the hospitality industry. In an effort to understand the sustainable competitive advantage in Grill’d a restaurant, the following research proposal has been prepared. The research proposal gives details of what will be carried out in the research.Background information on Grill’d Restaurants in AustraliaThe concept Grill’d offer a fresh, vibrant, and new approach to what is come to know a s the most prevalently accepted food concept in the entire world known as the burger. The concept of Grill’d come into being when the founder of the company, Simon Crowe, resolved to do something concerning the issue of the absence of dignified and healthy hamburger in the market in Australia. The first restaurant of Grill’d commenced in Melbourne Hawthorn Suburb in the year 2004, in March. It offered fresh, quality meal-sized burgers that were processed from chicken breast, 100% beef, veggie patties, and lamb. The remarkable performance of the first restaurant led to the establishment of other Grill’d restaurants in quick succession, in Melbourne, prior to commencement of interstate expansions which was rolled in the year 2007. Presently there are about over forty-five restaurants across Bendigo, Melbourne, Coolangatta, Cairns, New Castle, Sidney, Perth, and Canberra and many others within the pipeline.Encouraging consumer response to the model of Grill’ d continue to sustain growth, propelled by positive media and community support. Grill’d is normally open for dinner and lunch and offers both takeaway and in-store dining. Part of the experience at Grill’d is seeing made-to-order burgers that are delicious being prepared on the flame grill and wrapped using fresh toppings. All restaurants meet high standards and offer a casual, funky, and casual environment for relaxation. The business is operated under the virtue of cleanliness, urgency, and friendliness. Grill’d is the 2009 and 2010 winner of FCA Emerging Franchisor of the Year (Hooley et al, 2008). It has a strong customer appeal, experienced management, and competitive advantage which ride on the shifting towards great tasting, convenient, and healthy meal solutions. Grill’d senior ownership and management team is reputable and professional, with vast retail, marketing, and sales experience across large, medium, and small-sized enterprises. Emphasis is placed on store design, teamwork, branding, customer culture, and service. The concept’s success is offering passionate, enthusiastic people an exciting chance of joining the family of Grill’d Franchise.

Comparing and Contrasting the Pardoners Tale and the Wife of Bath Tale Free Essays

I. Definitions A. Controls all products B. We will write a custom essay sample on Comparing and Contrasting the Pardoners Tale and the Wife of Bath Tale or any similar topic only for you Order Now Is a part of the Economic System C. System of society of living things D. Political theories advocating collective or governmental ownership II. Pro and Cons A. Social programs 1. Food stamps 2. Public housing 3. Public health-care 4. Public education B. Allows for a stable economy C. All capitalistic system is all about individual and singular life 1. people don’t necessarily like to share 2. think their higher than one another D. Distributes the wealth of a nation III. Statistics And Facts A. Socialism is equality for all and a classless system B. Became along in the late 18th and early 19th century 1. reaction to the economic and social changes 2. industrial revolution C. had become the most important political force on the continent D. Democratic socialism took firm root in European politics after World War 1 IV. Key Figures A. Utopian Socialist 1. Socialist writer 2. Followed Babeuf B. Louis Blanc 1. Followed the Utopians 2. Put forward a system of social workshops in 1840 C. Marxism . European socialism 2. Theoretical basis for most socialist thought D. Democratic socialism 1. Took firm root in European politics after World War I 2. participated in government in Great Britain, Germany, Sweden, Belgium, the Netherlands, and other nations E. Christian socialism V. Conclusion A. Has systems of social organization B. Socialist parties came to power in many nations throughout the world C. Believes in the removal of all borders between countries D. I ncludes a diverse array of political philosophies ‘ How to cite Comparing and Contrasting the Pardoners Tale and the Wife of Bath Tale, Papers

Economics for Sustainable Business

Question: Discuss about the Economics for Sustainable Business. Answer: Introduction Innovation and ideas generated in the automobile industries all over the world have come up with new automobiles and vehicles that are environmental friendly. One such innovation is the electronic vehicles that use the electrical energy in place of automotive fuels. Electronic vehicles are one of the most environmental friendly vehicles that reduce the burden of incurring the cost of automotive fuel, along with the provision of social benefit to the society. Various countries have undertaken the use of electronic vehicles quite seriously. Australia, on the other hand has not been able to effectively generate the demand for these vehicles among the consumers, which thereby provides lesser provisions for the economy to analyse the positive effects of such innovation. The following essay deals with consideration of various economical aspects and theories that would be applied with respect to the electronic vehicles in Australia. The theory of demand, supply, elasticity, taxation and government intervention would be considered in this study. This essay would be quite beneficial in analysing the factors that affect the demand and supply of the electronic vehicles in Australia, thereby, taking the elasticity of demand into consideration. Government taxation and its effect have been considered along with the cots and revenue structures of the dealers of automobiles in the country. The essay provides a scope for future amendments and recommendations t be implemented by such organizations that would help in the facilitation of the use of electronic vehicles in the economy. Price elasticity of demand Price elasticity of demand helps in analysing the effectiveness of the change in demand of a product with respect to change in its price. According to the law of demand, there is a negative relationship between the demand for the particular product and the price of the product (Browning Zupan, 2014). If the price of the product increases, its demand falls, whereas, if the price of the product falls, then the demand for the product increases. This negative relationship between the demand and price of the particular product is depicted with the help of negatively sloped demand curve. The slope of the demand curve analyses whether the particular product is more elastic or inelastic in nature. In the present case study, it is found that the cost of electronic vehicles is quite more than that of the automobiles that run on fuels. The demand of the consumer towards electronic cars is quite elastic in nature. It states that with a change in the price of the cars, there is a greater change in the quantity demanded for the consumers. This could be stated with the help of the following diagram. In the above figure, it could be seen that the demand curve of the consumers with regards to electronic vehicles in Australia is relatively elastic in nature. The slope of the curve is more than 1. This shows that when the price of the product changes from P1 to P2, there is a greater change in the fall of quantity demanded from Q1 to Q2. The fall in the demand of the product is greater than the rise in its price. Hence, it could be inferred that the individual demand for electric cars reduces to a certain degree. Effect of taxation Luxury car tax (LCT) is a tax on cars with a GST-inclusive value above the LCT threshold. LCT is imposed at the rate of33% on the amount above the luxury car threshold (Individual income tax rates 2017). The automobile producers and the imported luxury car brands or dealers pay luxury car tax. In spite of the electronic cars are quite costlier than those of the fuel run cars, yet, these cars are not purchased to raise the status of the people. They in fact help in raising the social benefit towards the environment. Hence, government of various countries do not impose tax on the purchase of vehicles run on electricity. Yet, this scenario is not relevant for the vehicle market of Australia. The incidence of tax in the country is both on the buyer and on the seller (Cooper John, 2013). The imposition of tax could be stated in the following figure: In figure 2, the demand curve faced by the individual buyers of electric cars is relatively elastic in nature. As price with tax with fixed at Pt, there is a fall in the quantity demanded, from Q to Qt. According to the diagram above, the area which is marked yellow shows the incidence of tax on the buyer, whereas, the red area shows the incidence of the tax on the producer. Hence, it can be easily seen that the incidence of tax is more on the producers concerning the tax on electric vehicles. Cost and revenue structure of the dealers In order to determine the quantity supplied for a particular product, various factors are taken into consideration. Among these factors, one of the most important factor that affects the supply of a particular output is its production cost, or the cost of raw materials and services to be used in the production (Perloff, 2016). As the cost of raw materials and services used for production increases, there is a negative effect on the production of the goods. In the case of electronic vehicles, the same theory is applied. The cost of manufacturing electronic cars is much higher than that of the normal cars. Hence, the dealers manufacture less number of those cars. Moreover, electronic cars are not brought frequently for services. Moreover, the servicing cost is quite low in comparison to the traditional petrol and diesel cars. This would instigate lesser chances of revenue in the long run, after the car has been bought by the individual (David, 2013). Hence, the dealers do not want to s ell electric vehicles. Hence, the dealers insist the consumers on purchasing the traditional cars more. Future prospects of the market The future prospects about the electronic vehicles are quite better for the environmental factors prevailing in the economy. Their positive effects about the reduction of air pollution are quite beneficial for developed countries, where the use of cars is quite large. In spite of being costlier than the traditional cars, yet, the product has no close substitutes with respect to its positive effects towards the society (Case, Fair Oster, 2014). With the awareness programs being generated in a country, there is a tendency of achieving a positive gain in the demand of EVs as the consumers are of the mentality of achieving safer environment. Government would be helpful in raising the demand by removing the tax to be paid for purchasing an electric car. Conclusion Eco friendly vehicles help in achieving a stable environment for the country. electronic vehicles provide an incentive of reducing the air pollution in the economy. Yet, the demand curve is relatively elastic in nature with respect to such vehicles. Moreover, the government of Australia imposed tax on the purchase of such cars, where both the dealer and the consumer incur the incidence of tax. The cost of producing such cars is quite less with lesser revenues from servicing the cars. Hence, the production of eco friendly cars run on electricity is comparatively lesser than that of the traditional cars. By keeping all the above stated factors in mind, it could be said that in order to improve the environmental conditions of the economy with respect to air pollution, it would be quit effective if the government does not impose any tax luxury car tax on these cars. This would raise the demand for the product and reduce the cost of production, thereby maintaining a better future market for the electric cars in Australia. Reference Browning, E. K., Zupan, M. A. (2014).Microeconomics: Theory and Applications. Wiley Global Education. Case, K. E., Fair, R. C., Oster, S. (2014).Principles of Microeconomics. Pearson Higher Ed. Cooper, R., John, A. A. (2013).Macroeconomics: Theory Through Applications. publisher not identified. David, W. (2013).Advanced Microeconomics: Theory, Applications and Tests. World Scientific. Individual income tax rates. (2017). Ato.gov.au. Retrieved 5 January 2017, from https://www.ato.gov.au/rates/individual-income-tax-rates/ Perloff, J. M. (2016).Microeconomics: theory and applications with calculus. Pearson.